The roar of engines and hum of anticipation were loud and clear at Michigan Central Station last week as Ford Racing set the stage for what promises to be an epic racing season.

The digital world has been abuzz with content from the event ever since. Attendees captured the essence of Ford's commitment to racing, from candid driver interviews to exhilarating vehicle reveals and exclusive behind-the-scenes glimpses.

Here are some standout moments:

Stunts and Simulators

To celebrate the reveal of new Formula 1 liveries, Ford set up racing simulators that allowed attendees to get behind the wheel and even compete against others. Detroit Lions mascot Roary even tried to beat record lap times set by the Ford Racing team. Red Bull also brought some of their sponsored talent to perform stunts on their BMX bikes and motorcycles.

Love for the Ford Racing Team

An outpouring of affection and admiration for Ford Racing's talented driver lineup filled the feeds of motorsports lovers. Drivers took the stage and influencers captured intimate Q&As, spontaneous selfies, and behind-the-scenes interviews.

Next-Level Reveals

As Ford President and CEO Jim Farley said on stage at the event, “Ford is unapologetically American — we have a little swagger, a little twinkle in our eye, because we’re going to do it a little different than everyone else."

The difference was made clear with each unveiling as much-anticipated debuts demanded attention.

A Week to Remember

Among milestone showcases and driver interactions, the 2026 Ford Racing season launch delivered an immersive, celebratory experience that provided a glimpse into the enthusiasm powering Ford Racing.

With the tracks now calling, the excitement generated at Michigan Central serves as the perfect springboard for what’s destined to be an unforgettable year of speed, innovation, and unwavering passion on every circuit.